Environment Plan: Objectives and Efforts
Green Products Certification System
Defining evaluation standards for the environmental performance of products, and promoting the development of environmentally responsible products
Konica Minolta has introduced a Green Products Certification System, its own unique system for evaluating and certifying products with superior environmental performance. The system aims to create environmental value suited to different businesses and product characteristics with the purpose of helping customers and society at large to reduce environmental impact.
Under this system, standards are set for each of the different businesses and product characteristics, and products that meet these standards are certified at one of three levels. The targets are basically set as early as the product planning stage. Not only must the product meet standards for environmental performance, it must also fulfill requirements such as compliance with environment-related regulations, acquisition of global environmental marks, being produced at a Green Factory certified plant, and accordance with Konica Minolta’s CSR procurement guidelines.
Since the system went into full operation in July 2011, 47 products in fiscal 2011 and 28 in fiscal 2012 have been certified. Moreover, the share of sales accounted for by products certified as Green Products Plus, which have industry-leading environmental performance, reached 27% in fiscal 2012. Starting in fiscal 2013, the Group is adding new standards for creating environmental value for the customer in an effort to help customers and the broader society to reduce environmental impact even further.
The environmental performance of certified products will be made public in product catalogs and websites.
Target setting for Green Products
Konica Minolta introduced sales ratio targets for certified Green Products aiming to increase the number of products certified. The share of sales accounted for by products certified as Green Products Plus, which have industry-leading environmental performance, reached 27% in fiscal 2012.
|Fiscal 2012 target||Fiscal 2012 Achievement||Fiscal 2015 target|
|Sustainable Products (SP)*||-||-||1 product|
|Green Products Plus (GPplus)||15%||27%||30%|
|Total of Green Products||20%||31%||50%|
- Sustainable Products (SP) certification standards require that the product not only embody superior environmental performance not typically achieved by earlier products, but also incorporate original technology. While seeking to reduce the environmental impact of all of its products, by setting a very challenging certification level, Konica Minolta aims to promote innovation and contribute more proactively to sustainability.
Certified Products of Green Products
(As of August 1, 2014)